The Boutique

The Parron Allen Boutique is a fully-integrated apparel design showcase, including a foyer presentation space with information about Parron Allen—the person, designer, and brand.

Location

The Parron Allen Boutique is located at 320 West 23rd Street in the heart of New York’s Chelsea neighborhood.

Store Hours

Tuesday-Saturday: 12pm-7pm

Sunday-Monday: by appointment only

The boutique includes design and sewing workshop space with the complete mood board and archive pieces for Inspiration Hunter—the Fall/Holiday 2022 Collection—creating a seamless narrative from inspiration to final product.

Functioning Atelier

The boutique functions as a fully-integrated atelier, with design and work spaces on public display, immersing visitors in the design process. The interplay between design studio, sewing room, and storefront creates a seamless narrative from inspiration to final product.

Museum Atmosphere

The boutique features nuanced variations on the Inspiration Hunter theme, with references to the Goddess Diana and a palette of rich textures and colors that evoke the thrill of the hunt. The collection connects iconic fashion references across art history in an immersive museum-inspired retail experience, ranging from artful essentials to silk occasion dresses and curated objet d'art.